Spokesperson of the Week: Fabio

 

Before he was the spokesmodel for “I Can’t Believe It’s Not Butter” margarine, Italian model / actor Fabio Lanzoni was the inspiration and face behind Mediterraneum pour homme cologne by Versace (distributed by Proteo).  In 1993 & 1994 Fabio, Cosmopolitan magazine’s Sexiest Man in the World” at that time, made appearances at malls nationwide to promote the fragrance and raise money for cancer charities as the national spokesperson for the American Cancer Society.

This week, we wish Fabio happy birthday as we make him our celebrity scent Spokesperson of the Week.

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